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Web Design
Guidelines

Using
FrontPage

What is
FrontPage

What is
HTML

Business
Web Page

               HTML Codes

Alignments BG Color BG Patterns Block Indent
Bold Bullets Center Clip Art
Enumeration E-Mail Font Color HR
Italics Images JPEG vs GIF Linking
Paragraph Point Size Return Space
Special Characters Subscript Superscript Strikethrough
Tables Typeface Underline  

Alignments
    <CENTER></CENTER>
    <H1 ALIGN=CENTER>
    Left justified paragraph alignment <P align=left>
   
Right justified paragraph alignment <P align=right >
   
Center justified paragraph alignment <P align=center >
   
Full justified paragraph alignment <P align=justify >
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Background color
    <BODY BGCOLOR=red>
    <BODY BGCOLOR=FF9473>
    <BODY BGCOLOR=GREYBACK.JPG>
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Background Pattern
    <BODY BACKGROUND=_________.jpg>
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Block Indent
    <BLOCKQUOTE> </BLOCKQUOTE> -- indents text
    from left and right margins
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Bold
    <B> </B>
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Bullet or Unordered List
    <UL>
    <LI>
    </UL>

Bullet to a Square
    <UL type=”square”>
     <LI>
    </UL>

Bullet to a Circle
    <UL type=”circle”>
     <LI>
    </UL>

Bullets with a GIF Image
    <IMG SRC=bullet.gif>
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To obtain free clipart, visit
   www.clipart.com
    or
   www.iconbazaar.com
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Enumeration or Ordered List
    <OL>
    <LI>
    </OL>

Ordered List Interrupted
    <OL>
    <LI>
    <LI>
    </OL>

    <OL START=3>
    <LI>
    <LI>
    </OL>
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E-Mail Link
    <A HREF=”MAILTO:webres@isp.COM”>webres@isp.COM</A>
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Font Color
   
<FONT COLOR=BLUE>
    <FONT COLOR=FF9473>
   <BODY text=red>
    <BODY text=FF9473>
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Font Change
    <FONT FACE="COMIC SANS MS"</FONT>
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Horizontal Line
   
<HR>
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Horizontal Line Widths
  
<HR SIZE=10 AND NOSHADE> you get a wide dark line
    <HR SIZE=1>
    <HR SIZE=5>
    <HR SIZE=10> when you add noshade, line gets darker

Horizontal Line Colored
    <HR COLOR="BLUE">
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Italics
    <I> </I>
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Images
The two classes of images for Web pages are inline and external.  Inline images are those that display on the Web page directly, together with the text.  External images are stored separately from the Web page and are displayed only when the visitor clicks a link to display them. 

To download an image from the Internet. Right mouse click, select save picture, and save with any one of the following extensions:
   JPEG pronounced as jay-PEG
    GIF pronounced as JIF
    PNG pronounced as PING


To insert an image on your Web page
just to improve its appearance. 
    Go on Internet
    Right click on image
    Save on your hard drive with a jpg, gif, or png extension
    In Notepad, your tag to insert the image would be:
    <img src="______.jpg">

To insert an image on your Web page and link it to another Web page
   
Go on Internet
    Right click on image
    Save on your hard drive with a jpg, gif, or png extension
    In Notepad, your tag to insert the image linked to a Web page would be:
    <A HREF=http://www._________.com><IMG SRC="__________.jpg" </a>

Image Alignment:
    Left            
<IMG SRC=__________.jpg Align=LEFT>
    Right           <IMG SRC=__________.jpg Align=RIGHT>
    Center        
<Center><IMG SRC=__________.jpg</Center>

To display text with the image
    <IMG SRC=__________.jpg ALT=”[insert text]”

To add a border to the image
    <IMG SRC=”     .gif” BORDER=3>

Change Image Size:
    To change the width of image
   <IMG SRC=”_____.gif” WIDTH=____

    To change the height of image
   <IMG SRC=”_____.gif” HEIGHT=____

    To move text below an image
    <BR CLEAR=ALL>

Change Image Spacing:
   
To add space to both the left and right sides of image
   <IMG SRC=”_____.gif” HSPACE=___

    To add space to the top and bottom of image
   <IMG SRC=”_____.gif” VSPACE=___

Thumbnail Images
   
<A HREF=”largeimage.gif”><IMG SRC=”thumbnail.gif”></A> .
    The largeimage.gif is the name of the full-sized image, and thumbnail,
    gif is the name of the smaller version of the image.
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Image Mapping
   
<MapName=” “> </MAP>
    Creates a client side image map – it defines the map’s name

    <AREA>
    defines clickable areas within a <MAP> element
    defines links and anchors in the <area> tag, you insert the image shape
    [rectangular, point, circular, or polygonal]

    Code to define: 
    Shape of the clickable area
    The alternate text
    The x and y coordinates
    The URL for the link
   <AREA SHAPE=” “ ALT=” “ Coords=” ,” HREF=” “>
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JPEG vs. GIF Formats
Users viewing Web pages are completely unaware of the format of the images they are seeing.  However, it is important for you, as a Web publisher, to be very familiar with the characteristics of both image formats and to know the circumstances under which one format is more appropriate than the other.
Knowing the differences between the GIF and JPEG formats is important when deciding which format you should use for the image on your Web page.  You should base your format choice on the type of image you wish to use.

JPEG format has at least one distinct advantage over GIF – it can handle a maximum color depth of 16.7 million (24 bit).

The JPEG image format, like GIF, is an inherently compressed file format.  JPEG images, however, offer greater compression ratios than GIF.  Therefore, an image in JPEG format is smaller (requires less storage volume) than the same image in GIF format.

The JPEG format was created for full-color or grayscale photo-realistic images.  Scanned photos should be saved in JPEG format.

The GIF image format is best for storing images with large areas of solid colors such as clipart, cartoon-like images, and logos. 

Non-photographic images should generally be left in GIF format

Never convert black and white images (grayscale) from GIF to JPEG
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Linking
   Changing Link Colors
    Link=”#   “ Normal Link
    ALINK=”#   “Active Link
    VLINK=”#  “ Visited Link

  
E-Mail Link
    <A HREF=”MAILTO:webres@isp.COM”>webres@isp.COM</A>

    When linking to another web site, the code is:
   
<A HREF=http://www.Rutgers.edu>Rutgers</A>

    When linking between two pages you created, the code is:
   
<A HREF="Favorite Web Sites.htm">Favorite</A>

   When linking within the same page, NAME anchors called 
    REFERRING and TARGET anchors are used.

    The
referring anchor features a pound sign (#) preceding a text label. 
    A target anchor features the code (A NAME=text label).  This code that
    marks the spot to which the Web page should be scrolled when the
    referring anchor is clicked by the user.
    <A NAME=”top”></A> [target anchor]
    <A HREF=#top>To Top</A> [referring anchor]

    To Create an IMAGE Anchor

    <A HREF=_____.jpg><IMG SRC=_____.jpg></A>
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Paragraph
    <P>
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Point Size
    <H1> largest
    <H6> smallest
    <FONT SIZE=5> [3 default, 7 largest, 1 smallest]
    <BIG> </BIG> increases the font size in comparison to the surrounding text
    <SMALL> </SMALL> decreases the font size in comparison to the
    surrounding text
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Ret
urn
    <BR>
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Space
    To insert white space enter several &nbsp;
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Special Characters

            Copyright symbol             &copy;<BR>             =            ©
            Registered symbol             &reg;<BR> =             ®
            Ampersand             &amp;<BR> =             &
            Degree symbol             &deg;<BR> =             °
            Quotation mark             &quot;<P>     =             “ “
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Subscript

    <SUB> </SUB>
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Superscript

    <SUP> </SUP>
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Strikethrough
Text 
    <STRIKE> </STRIKE> strikes through text – used to indicate sale or
    slashed prices on a company’s Web page
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Tables
    <Table> </Table> Beginning and end of the table
    <TR> </TR> Beginning and end of a Table Row
    <TH> </TH> Beginning and end of a Table Heading
                          default:  bold, horizontally centered
    <TD> </TD> Beginning and end of a Table Data cell
                          default: left alignment, normal text, vertically centered in the cell
    COLSPAN=” “ sets number of columns spanned by a cell
    ROWSPAN=” “sets number of rows spanned by a cell
    VALIGN= vertically aligns cell top, middle, bottom
    CELLSPACING= Spacing between cells
    CELLPADDING= Spacing within cells
    BORDER=0 No border
   <CAPTION ALIGN=></Caption>
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Typeface
    <Font Face=Impact>
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Underline
    <U> </U> helps to emphasize text – use caution on non-link text
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